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Begurus.

Processes + Technology + Artificial Intelligence

We transform how companies sell, operate and serve their customers.

We design digital experiences, automate processes and apply artificial intelligence to help growing companies create more opportunities and operate better.

Where to focus improvements

We look at each area of the business and highlight a concrete opportunity to improve.

  • Sell

    Help more inquiries move toward a close.

    Improvement focus: Quote · Follow-up

  • Operate

    Coordinate orders, delivery and invoicing with less friction.

    Improvement focus: Coordination

  • Serve

    Resolve requests and strengthen customer relationships.

    Improvement focus: Response

This is how we read a company: by its flows, not its technology.
  • Executive experience in international organizations
  • Processes, technology and AI in one team
  • Costa Rica and Latin America, in Spanish and English

Recent projects

Tecno Auto Motors · Turrúcares Properties · Tecno Auto CR · Summa Alternativa · Productos Frescos Valle Azul · Tacontento Catering

Start with your goal

What do you want to improve?

You don’t need to know which technology to use. Tell us the business decision you want to make and we’ll map the path.

Capabilities

Three capabilities. One goal: a company that works better.

  • 01 · To grow

    Digital Experiences

    Websites, e-commerce and portals designed to create opportunities, make contact easy and support your sales team.

    Outcomes we pursue

    • A stronger digital presence
    • A better customer experience
    • More sales opportunities
    • Simple, direct contact

    How we do it

    Corporate websites · Conversion-oriented sites · E-commerce · Landing pages · Customer portals · Web applications

    Learn more: Digital Experiences
  • 02 · To scale

    AI & Automation

    AI agents, WhatsApp automation and integrations to respond faster and free your team from repetitive work.

    Outcomes we pursue

    • Respond faster
    • Qualify leads
    • Reduce repetitive work
    • Connect disconnected workflows

    How we do it

    AI agents · Customer service assistants · WhatsApp automation · Sales automation · Integrations · Knowledge assistants

    Learn more: AI & Automation
  • 03 · To operate better

    Transformation & Improvement

    Assessment, processes and data to find where to act first and implement improvements without stopping operations.

    Outcomes we pursue

    • Clarity on where to act
    • Less rework and waste
    • Data-informed decisions
    • Improvements that last

    How we do it

    Business assessment · Process analysis and optimization · Value Stream Mapping · Data analysis · Change management · Technology enablement

    Learn more: Transformation & Improvement

We connect the pieces

We understand technology. But we also understand business.

Business problems rarely belong to a single discipline. We connect business, processes, technology and artificial intelligence to build solutions that can actually be implemented.

BUSINESSPROCESSESTECHNOLOGYAIEXECUTION

Approach

We don’t start with technology. We start with the problem.

  1. 01

    Understand

    The business, customers, processes and available data.

    • Business problem
    • Customer and experience
    • Current process
    • Available data
  2. 02

    Prioritize

    We identify the opportunities with the highest potential impact.

    • Root-cause analysis
    • Impact versus effort
    • Focused scope
  3. 03

    Build

    We design and implement the right solution.

    • Solution design
    • Development and integration
    • Go-live
  4. 04

    Improve

    We measure, learn and evolve.

    • Indicators
    • Learning
    • Continuous iteration

What matters most, first

In most companies, a small number of problems account for much of the impact. We start there, with focused scope and iterative delivery, while your operations keep running.

Few causes, much of the impact

Impact

Technology applied where it creates value

We don’t start with technology. We start with the problem the business needs to solve.

  • Sales & Acquisition

    Opportunity generation, sales follow-up and conversion.

  • Customer Experience

    Faster, more consistent support through digital channels and AI.

  • Process Automation

    Fewer manual tasks, integrated systems and more efficient operations.

  • Digital Products & Channels

    Applications, portals and digital experiences oriented around the business.

  • Data & AI

    Solutions that turn business information and knowledge into action.

  • A different challenge?

    Let’s talk ↗

Credibility

Technical capability backed by real transformation experience.

Begurus combines solution development, AI and process improvement with more than two decades of executive leadership in technology and operations.

Technical capability

AI & Automation

Generative AI · LLMs · RAG · Agents · Intelligent automation

Solution development

React · Next.js · Node.js · APIs · PostgreSQL

Cloud & DevOps

Azure · Docker · CI/CD · Modern architectures

Process transformation

Lean Six Sigma · Agile · Value Stream Mapping · Continuous improvement

Education & certifications

  • MBA
  • PMP
  • Lean Six Sigma Black Belt
  • ITIL 4 Managing Professional
  • Scrum@Scale
  • DASA DevOps Leader

Executive Education at Cornell, University of Virginia and George Washington.

25+ years combining technology, operations and business transformation.

Explore the background and capabilities of Olivier Jara Phillips

Let’s talk

Tell us what you want to improve

Write to us with the problem, not the solution. We’ll reply with a concrete conversation about where we see opportunity.

Digital projects from approximately US$1,000. Broader initiatives are scoped around the problem to solve.

Preferred contact method